Business
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The Big Money Behind Naming a “Color of the Year”
Pantone isn’t the only company to anoint a “color of the year.” Color trend forecasting has become a crucial marketing tool for everything from paint manufacturers to cheerleader uniform makers. For Fast Company.
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Why Building Something Useful For Others Is The Best Marketing There Is
On the marketing value of side hustles, for Fast Company.
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How to Calculate a Product’s Price
We produce monthly worksheet infographics to help Clover POS merchants run their businesses more effectively.
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The Unlikely Success Of The Great Discontent’s Long-Form Musings On Failure
A Q&A with Ryan and Tina Essmaker, for Fast Company.
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Every Office Has Its Bullies; Here’s How to Outwit Them
For Fast Company.
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The End of the “Female-Friendly” Workplace
I interviewed Hanna Rosin about her book The End of Men for Fast Company.